2026 Future Mobility Week took place from August 25 to 27 at Coex in Samseong-dong, Seoul. As Korea's first comprehensive exhibition week dedicated to future mobility, the event showcased a wide range of technologies and services shaping the future of transportation, from electric vehicles and charging infrastructure to autonomous driving, drones, and urban air mobility (UAM).

The event brought together three exhibitions: EV Trend Korea 2026, Autonomous Mobility Expo 2026, and UWC, covering key sectors of the future mobility industry, including electric vehicles, charging infrastructure, autonomous driving, drones, and UAM. Each exhibition featured technologies, products, and services from participating companies, offering visitors a comprehensive look at the present and future of an increasingly interconnected mobility ecosystem.

NPR was responsible for media relations and on-site media operations throughout the event. Through press release distribution and media coordination, NPR helped communicate key event highlights to the press. On-site, the team managed media registration and press room operations, ensuring that journalists could navigate the exhibitions and carry out their reporting smoothly.

With multiple exhibitions taking place simultaneously, providing relevant information in response to media inquiries and maintaining close communication with the organizers were also essential parts of NPR's role. From pre-event publicity to on-site press support, NPR worked throughout the event to help bring the latest developments in the future mobility industry to a wider audience through media coverage.